Link and Authority Building
Build Authority That Actually Ranks
Strategic link acquisition that improves domain authority, referral traffic, and organic rankings. We build links the right way — relevant, earned, and sustainable. No shortcuts, no spam, no risk to your client’s brand.
How We Build
Ethical. Strategic. Scalable.
Every link we build passes a quality threshold. We focus on relevance, authority, and editorial context — the three factors Google actually rewards.
Create Linkable Assets First
We create linkable assets — data studies, guides, tools — then pitch to relevant publications. Real content earns real links.
Newsworthy Placements
Newsworthy angles placed on high-authority publications. Not paid placements — earned coverage that drives referral traffic and brand visibility.
Expert-Level Bylines
Expert-level articles placed on industry-relevant sites. Written by our team, published under your client’s byline.
Natural Placements
Getting listed on curated resource pages, directories, and industry roundups where your client’s content naturally belongs.
Opportunistic Value Exchange
Finding broken links on authoritative sites and offering your client’s content as the replacement. Value exchange that benefits both sides.
Strategic Advantage
Reverse-engineering competitor backlink profiles to find opportunities they have that your client does not — then systematically closing those gaps.
Quality Tiers
Not All Links Are Created Equal
We classify every link opportunity against a strict quality framework before we pursue it.
DR 20-40
Building Baseline Authority
Niche directories, local citations, industry listings. Establishes baseline authority.
- Niche directories
- Local citations
- Profile links
- Industry listings
DR 40-65
Measurable Rankings Lift
Contextual placements on relevant mid-authority sites. Drives measurable ranking improvements.
- Guest posts
- Resource pages
- Expert roundups
- Content syndication
DR 65+
Moving the Needle
High-authority editorial placements that move the needle significantly. Earned through exceptional content and outreach.
- Digital PR placements
- Industry publications
- News coverage
- Original research citations
The Process
Four Phases. Measured Results.
We analyze your client’s backlink profile, build a strategic plan, execute link acquisition, and deliver detailed monthly reports tracking every metric that matters.
01
Audit
Week 1
We analyze your client’s current backlink profile — what they have, what is toxic, what competitors have that they do not.
02
Strategy
Week 1-2
Based on the audit, we build a link acquisition plan — target domains, outreach angles, content needs, and monthly volume targets.
03
Acquire
Ongoing
Our team executes — creating content, conducting outreach, securing placements, and verifying live links. Every link meets our quality threshold.
04
Report
Monthly
You receive a detailed monthly report with every link earned, authority metrics, ranking impact, and next month’s plan.
What You Get
Complete Deliverables
Monthly Link Report
Every link documented — target URL, anchor text, placement context, domain authority score, and live link verification.
Prospect Pipeline
A running list of vetted outreach targets categorized by authority tier, relevance, and likelihood of placement.
Content Assets
Linkable content we create — whether data studies, expert guides, or guest articles — ready for your client’s brand.
Authority Tracking
Month-over-month domain authority, referring domain growth, and link velocity metrics benchmarked against competitors.
Competitor Analysis
Quarterly backlink gap analysis showing where competitors are earning links and where opportunities exist.
Getting Started
What We Need From You
To build links that move the needle, we need a few things from you upfront.
Target Pages
The specific pages you want to build authority for — service pages, pillar content, or key landing pages that need ranking improvement.
Target Keywords
The keywords you are trying to rank for. This shapes our outreach strategy, anchor text plan, and the types of sites we target.
Brand Guidelines
Brand voice, content standards, and any restrictions on topics, industries, or publication types. We represent the client’s brand in every outreach.
Pricing
Custom-Scoped to Every Campaign
Every link building engagement is different. We custom-quote based on the number of target pages, competitive difficulty, link velocity goals, and campaign duration.
To get a custom quote, share your client’s website and ranking goals and we will scope the campaign within one business day.
Authority Is Earned. We Do the Earning.
Send us the client brief. We will audit their backlink profile, build the strategy, and start earning links that move rankings — all under your brand.
Questions
Frequently Asked Questions
Only relevant, editorially curated sites with real traffic. We never use PBNs, link farms, or paid link schemes. Every site passes our quality checklist before outreach.
It depends on the niche and competition. We focus on quality over volume — a single DR 70+ editorial placement is worth more than fifty low-quality directory links.
Yes. Our team writes every piece of content — researched, original, and tailored to the target publication’s audience and editorial standards.
Not the way we do it. We follow Google’s guidelines strictly. No manipulative tactics, no paid links disguised as editorial, no anchor text over-optimization.
Link building is a long-term strategy. Most clients see measurable ranking improvements within 3-4 months, with compounding returns over 6-12 months.
Yes. If our initial audit identifies toxic or spammy links pointing to the client’s site, we build and submit a disavow file to Google before starting new acquisition.